Jessica Biel's romantic pink lipstick is perfect for Valentine's Day

Valentine’s Day is here, so we thought we ‘d give you some proper primping tips to guarantee you’re looking lovely on your big night.

Right now, we’re absolutely loving pink lipstick paired with minimal face and eye makeup. The look is less expected than the classic red lip, but packs a striking punch. It’s flattering on most every complexion. The best part? It’s easy to pull off and perfect for Valentine’s day!

Just look how gorgeous Jessica Biel looks with a simple, romantic splash of pink. The color is perfect on her skin tone and looks so light and refreshing. The key to pull off this fabulous look is to keep everything besides the lip simple. This means no dramatic eye makeup and definitely go light on the blush! Line your lips with a neutral liner and fill in with your choice of lipstick. Blot with a tissue and reapply. For added drama, apply a tiny bit of highlighter in the center of your lower lip. It’s an old makeup artists’ trick for making the lips appear more voluptuous. Here are some perfect shades to try:

Revlon Colorburst Lipstick in Candy Pink ($6.49)

Mac Lipstick Pink Nouveau ($15)

Nars Carthage  ($25)

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Kyle Richards has a perfect eyebrow shape for her face

Kyle Richards has a Brooke Shields look going with her big eyebrows that match her face perfectly. Eyebrows can make or break your entire look. Because they shape your face, they can make your eyes look tired when you’re not, or make you look mad when, in fact, you’re not, or just make you look plain creepy. This is why it’s necessary to be very careful when cleaning up your own brows.

Here are the common mistakes most women make when it comes to grooming their own eyebrows. If you’re guilty of any of them, don’t freak out, you can work to correct them in no time with these tips.

1. Misplacing your arch. Many women create an arch in their brows that is too close to the center of their eye, which causes a furrowed look. To fix it, let your brows grow back in. Then the next time you tweeze, grab a pencil and hold it parallel to the outer edge of your iris. The point where the pencil hits your brow is where your arch should be.
2. Tweezing too often. Tweezing every day is too much. Instead, plan to tweeze your brows once every three weeks.
3. Using a magnifying mirror when plucking. If you can’t see the hair in a regular mirror, then neither can anyone else and you’ll end up over tweezing.  Use a regular mirror and make sure you have good, natural light when tweezing.
4. Tweezing more than one hair at a time. Though it may seem like a time-saver, plucking more than one hair is dangerous because you’ll be more likely to create holes in your brows. Every single hair you pull should be one that you have thoughtfully decided needs to go.
5. Trimming too much. If you trim many hairs at once and trim them too short, you’ll likely end up with bald areas. Brush the inner portion of your brows up and trim only hairs that are longer than the rest, one at a time. Brush the outer portion of your brows down and do the same.

Bold lips are in this season and with Stila’s Long Wear Liquid Lip Color, your color won’t fade between cocktails on your big Valentine’s Day date. Lea Michele relied on a pop of bright color to complement her white, hand-draped Marchesa dress. A pink lip is a modern twist on the classic red lip and looks beautiful when the rest of the face is natural. Try Stila’s Long Wear Liquid Lip Color in Fiery. The long-lasting formula glides on and stays put, delivering hours of intense moisture and rich, stunning color with a matte, creamy finish. Enriched with ultra-conditioning Vitamin E and avocado oil, it hydrates and seals in moisture so your lips look and feel irresistibly soft all day and night. For an extra pumped out pout use Bliss’ Fabulips Instant Lip Plumper for smoother, more younger looking lips.

Kate Beckinsale looks flawless with a natural smoky eye

Who wouldn’t want to look like Kate Beckinsale for a day? She is a talented actress, mother, and wife who looks like she hasn’t aged a day. Her makeup is always natural looking and flawless.  Here, let’s take a look at how to get her natural smoky eye that can be worn day or night.

1. To get Kate’s natural smoky eyes, first use a soft shimmery eye shadow, like MAC shadow in Grain, all over the entire lid as your base.  Apply using a large shadow brush, also taking the color lightly under the eyes as well with the same brush to balance the eyes and add highlight under the eye.
2. In the crease of the eye, using the same large shadow brush, add a hint of a deep shimmery bronze, like MAC shadow in Sable. Start soft and deepen little by little, while also taking the color a touch under the eye as well with the same brush.
3. Next apply a black eyeliner, like MAC Eye Kohl in Smolder, to create that defined cat’s eye.  Start applying the pencil thinly within the eye, increasingly thickening as you slide toward the outer end of the eye.  Use a small angle brush to blend the product as close to the lash line on top as possible and to extend the line up and out on the ends to further highlight the cat eye. Take the liner a bit under the bottom lashes as well.
4. Long lashes will finish off Kate’s ageless look. Curl your lashes, then apply at least two coats of the darkest black mascara you can find, like Dior’s Blackout Mascara. Apply to the top and bottom lashes and make sure to separate the lashes so they are not clumpy.

Rihanna sports a golden bronze-y look.

Fair, rosy skin is definitely a main-stay in winter, but a golden bronze tan is certainly captivating. Luckily, anyone can achieve a bronzed makeup look without the harsh UV rays. Rihanna shows off her glow with shimmery brown eye makeup and a golden bronzed tan that looks perfect on her skin tone.

To achieve a look that’s tan, never muddy, select a bronzer that’s right for your skin tone. Medium skinned women look fetching in golden bronzers, and fair-skinned women are better off with a hue that has pinkish-undertones.

Here’s how to get her look:

1.  Even out your skin tone with foundation, if needed. Then, use a peachy-bronze blush. Try MAC Powder Blush in Raizin on your cheekbones.
2. Apply dark brown or black eyeliner to your inner rims. Then, sweep coppery-bronze eyeshadow like L’Oreal Paris Wear Infinite Eye Shadow Single in Copper Penny on your lids and blend it up towards to your brow bones. Curl your lashes and apply thickening mascara.
3. Apply pinkish or nude lipstick with a shiny finish to your lips. Glide it on with a fingertip for a less done up result.
4. Sweep a shimmery bronzer across the cheeks. Try using Lauren Mercier’s shimmer block bronzer. This has 4 unique shades that when blended together give the skin a healthy, youthful all-over glow. It also brighten eyes and cheeks with a hint of natural color and light.
5. Finish with Skindinavia finishing spray to hold your look all day and you’re on your way!

Rooney Mara wowed in an embellished little black dress at the Paris premiere of The Girl with the Dragon Tattoo. If you haven’t seen the movie yet, go see it right now! The most remarkable thing about Mara is that she can pretty much rock any look.  From her boyish edgy character in the Girl with the Dragon Tattoo to her soft and sleek appearance at the premier, Rooney Mara is the next it girl to watch.

To get the look, first prep the skin with Skindinavia. Then apply a damp sponge for a sheer, invisible application. Try using MakeUp Forever’s HD Invisible Cover Foundation. To get her glowy cheeks, apply the tiniest amount of creamy cheek color like Revlon’s Cream Blush in Rosy Glow applied to just the apples. For the eyes, create a strong brow with pencil and set with mascara. On lips, apply a matte brick red lip color to create a dramatic stain.

New Year’s Eve has always been a time for looking back to the past, and more importantly, looking forward to the coming year. It’s a time to reflect on the changes we want to make and resolve to follow through on those changes. Many do not always follow through on NYE resolutions but here are 5 beauty tips that are so easy you can actually keep!

1. Get our your hot rollers. This year’s glam retro styles like Elizabeth Bank’s Hollywood glam curls are easy to create with a classic styling tool: hot rollers.
2. Commit to a skin care regimen. Your skin will thank you! If you can’t wash your face before bed, use a makeup removing exfoliating wipe like Almay’s Makeup Remover pads.
3. De-clutter your makeup bag. If you haven’t used a product or tool in a month, toss it. Instead of carrying around two, three (or 10) pink glosses, keep only the one you reach for most.
4. Pick a perfect shade of foundation. A natural-looking base is key because it sets the stage for the rest of your makeup. Pinpoint your best match by testing colors on your jaw line.
5. Resolve to touch-up less! Layering on powders and concealer throughout the day keeps your skin from breathing and it’s heavy on the wallet. Invest in long-wear makeup and a setting spray (hey, we love Skindinavia’s Original Makeup Finishing Spray!) to keep skin fresh and glowy throughout the year.

Going all out for a New Year’s party? New Year’s Eve is the time to stand out and have fun dressing up and being a girl! Your makeup look could be more dramatic. It is the time to get dressed up and be more daring and dramatic. Plus the best makeup trend during those big nighttime events that make the best impression will always be the brown Smokey eyes makeup.  Amp up your look with the brown smoky eye like Jessica Alba who knows how to light up her deep hazel eyes perfectly. You can create a smokey eye with any dark eye shadow shade. Charcoal gray and black look great on brunettes.

To copy her look apply a cream concealer like Iman’s Second to None Cover Cream over your eyelid to create a smooth base for your eyeshadow. Use a pencil liner (black or gray looks best) to trace your top lashline from the inner corner to the outer. Then, use the same pencil to dot between your lower lashes. Smudge both lashlines with a cotton swab or an eyeliner brush. Next, sweep a dark brown powder shadow over your lid and into your crease, blending the color up and outward. Bobbi Brown’s Slate shadow is a great one to try. Finally, dust a lighter, neutral eyeshadow (such as ivory) over just your browbone and finish with some volumizing mascara like Dior’s Diorshow Mascara in black. As always finish with Skindinavia finishing spray for a makeup look that lasts.

Celebs know that the quickest, most effective way to make their eyes look big and gorgeous is with fake lashes. Kim Kardashian regularly enhances her eyes with fake eyelashes and makes it look natural using Kre-at Beuaty’s 3/4 winged lashes.

Now, you too can master the art of faking it and make your eyes pop! A full strip of lashes adds even more drama than a few individual ones. Here’s how to do it yourself:

1. If the lash is wider than your eye, trim one side of it lash by lash.
2. Squeeze eyelash glue onto the back of your hand and run the eyelash along it. Blow softly from edge to edge to make the glue a little less runny to apply your lashes.
3. Pick the lashes up with tweezers and bring it as close to your natural lash line as possible.
4. Press from end to end and hold until the glue dries (30 seconds to a minute, or sometimes less depending upon the adhesive). This allows the glue to set so that when you lift your fingertips from it, the lashes won’t come along for the ride
5. Apply mascara while pressing your finger behind the fake lashes. This will bond the false lashes with yours.(It may be beneficial to use an eyelash curler before applying mascara)
6. Fill any gaps between the false lashes and your natural lash line with eyeliner.

Lauren Conrad sported her signature  winged-eye look at a charity event in West Hollywood. Winged eyeliner is sexy, dramatic and perfect for a night out.  Best of all it’s not too tricky.  Here’s a great how-to achieve the look without looking like you got into some sort of brawl.

When it comes to makeup, less is more. I always think that before getting started on my face (thanks to my Mom ). So it’s no surprise my all-time favorite beauty look is a fresh face accented with classic black winged eyeliner.

Here are a few simple steps:

1. Spray Skindinavia to keep your makeup intact.
2. Curl eyelashes and apply mascara. Try Dior’s Blackout Effect Mascara for more oomph.
3. Using Prestige Liquid Eyeliner: Black Beauty, with a very thin brush drag the brush along your lashline starting from the top inner corner of your eye toward the outer corner of your eye.
4. With liquid eyeliner make a thin line along the top surface. Apply more eyeliner to the outer top of the eye and create a natural outward curve. Be sure to follow the natural shape of your eye.
5. Clean away any smudging with a damp Q tip.
6.  After you have lined both eyes, be sure to compare the thickness on each eye. Are they even? If not, simply take a pointed q-tip and lightly drag the line along the eye to make them symmetrical.
7. Once you finish lining your eye, allow 15 seconds for the liner to dry.